Creating a new narrative for an American icon

Known for its extravagant, bold design and historic celebrity following, iconic American jeweler David Webb was looking to visually shift gears in defining their new Motif collection for a younger, more understated David Webb woman. The result was “Up Close and Personal,” an intimate and honest look at who the David Webb woman is when she’s in private.

CREATIVE DIRECTION
ART DIRECTION
CAMPAIGN MANAGEMENT
CONTENT & POST PRODUCTION
CATALOG DESIGN